Curious cooks:If your love language is cooking special meals for others (or yourself), you’ll appreciate the opportunity to taste and share food through Blue Apron.You’ll experiment with a variety of cooking methods using seasonal produce you may not have tried before. Blue Apron’s recipes, however, still feel thoughtfully developed with the subscriber’s culinary knowledge in mind.

Emphasis on learning:Meal kit services inherently remove most of the thinking from the cooking process: They take care of the planning, shopping, and even some of the food prep.Try them on a subscription basis (six bottles for $70 a month, including shipping) or grab them à la carte through Blue Apron’s marketplace. Bottles come with tasting notes and pairing recommendations so you can choose them based on your recipes. Wine program: Blue Apron’s beverage team collaborates with winemakers to make custom red, white, and rosé wines in 500-millileter bottles, just the size for you and your dining partner to sample a glass and a half of wine with your weeknight meal.The market also has spices and kitchen supplies recommended by the culinary team, such as knives, pans, and, yes, blue aprons. Bundles containing two servings each of three recipes start at $71, a few bucks more than the same-sized order would cost for a subscriber.

Online marketplace:The subscription-averse can still try Blue Apron’s meal kits-no commitment required-à la carte through the service’s market.

Check out complete reviews on sites like Influenster, Trustpilot, and ConsumerAffairs. Other users warn that cooking times may be underestimated for those with little kitchen experience. Several people write that they were able to get these issues addressed quickly by the company, but there are also complaints about slow customer service response. They also give stars for the kits’ high-quality produce and variety of spices and starches.Īs is the case with many meal delivery services, most negative reviews are about delays in shipping that result in damaged packaging and/or spoiled food. Many use the word “delicious” when describing the end product and say the service is simple to use both online and in the kitchen. Positive reviews about Blue Apron cite just the kinds of things the service seems to be striving for: People feel “inspired” by its recipes, are excited to learn about new techniques and ingredients, and are happy to try food combinations they don’t normally think of on their own.

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